Who let the dog boom get out of control?

November 9th, 2009 by Jason Jenkins

dogjacket

Japan’s pet population has grown by over 9 million in the last 10 years. Cats figure into the equation, but it’s the present “dog boom” that gets the most attention, with the spotlight shining on more and more services available for Japan’s canine lovers. In addition to clothing lines and custom-made birthday cakes, dog owners can now keep a memento of their deceased four-legged friend after their death, in what now marks a complete cradle-to-grave cycle.

What’s not mentioned as frequently is how the grave-end of this cycle presents itself to many unwanted pets. Some estimates show that over 300,000 dogs a year are now being put down around the country. There is no simple answer as to why so many pets are abandoned, or even bought in the first place, although it has been argued that Japan’s love of cute and the difficulties of raising children play a role.

Other factors to consider could be the disconnect many Japanese feel in society. Dogs might appeal to the socially awkward, as they offer friendship without the give-and-take of human relationships. Pets can also be used as a vehicle for human interaction, as anyone who has taken a puppy to the park can attest to their ice-breaking abilities.

The pet boom may also be an indication of Japan’s increasing economic divide. After all, how many new dog owners are providing their pups with oxygen therapy and Izumi Mori-designed dog wear? Dogs, like the ubiquitous Luis Vuitton bags, are becoming a symbol of status for some, but when pets are treated as fashion accessories, they can more easily be disposed of when fashion trends change. And that, my furry friends, is about as far from glamorous as you can get.

Tags: ,

Comments are closed.

RSS

Recent Posts

  • Marketers capitalize on university entrance exam time

    This week there is something weighing heavy on the minds of many students who’d like to advance to college: the National Center Test for University Admissions. It’s being held Jan. 18-19. Those with their heart set on a particular school who don’t get a good enough score may choose to spend a year, or in [...]

  • Pulsations 1.13.14

    The first batch of Pulsations in 2014 features a twist on chopstick design, a spectacular holiday illumination in Osaka and more.

  • Feelin’ lucky? The highs and lows of ‘fukubukuro’

    Whether you count fukubukuro “lucky bags” as a thank-you to shoppers, a scheme to unload less popular merchandise at the end of the year or just a way to kick off the New Year’s sales, buying a mystery pile of stuff worth [hopefully far] more than the price tag is a tempting offer to many. [...]

  • Pulsations (12.6.13)

    This collection of Pulsations brings holiday cheer in bento form, a must-see project for font-lovers, a solo stop-motion animation effort and more!

  • Joysound’s top 10 karaoke songs of 2013

    Joysound karaoke announced their top songs of 2013! However, just because they’re popular does not mean they came out this year . . .

  • Tokyo Eggs Benedict Bingo

    Eggs Benedict with awesome bacon, with a near lack of eggs, with raw tuna! Wait, raw tuna?! We sample a handful of Tokyo’s Hollandaise sauces.

  • Pulsations (11.19.13)

    Fashion, art and snacktime collide in this collection of Pulsations! Plus: Doraemon makes his 3D film debut!

  • J-blip: Tsutaya launches one-stop ‘lifestyle’ bookshop

    Bookseller Tsutaya moves into the lifestyle business and gives consumer more ways to use T-points.

  • Autumn crop of pumpkin, purple potato and pear products

    The change of season prompts a change of snack flavorings – great for those with a pumpkin craving.

  • Tokyo Designers Week 2013

    This year’s Tokyo Designers Week gets its creative juices flowing with more markets, music and a festival vibe.

Our Users Say

  • More Than Red: Great photos. Thank you for sharing.
  • kenji: A-M-A-Z-I-N-G!!!!!
  • John Moore: I believed that blue, green, purple and black were inherently boy colors, while red, orange, yellow and...
  • deepak kumar: It is commom nature of guman being to play safe.
  • Janel: Not sure I could do the avocado before I read this. But it doesn’t really look too good on that burger!
Japan Times RSS Feed

RECENT JAPAN TIMES HEADLINES

  • No items
Read more:
Sow Experience
Giving the gift of experience

Why give Dad another tie when you could give him the gift of experience?

Close