Today’s J-blip: Google celebrate’s Doraemon’s -100th

September 4th, 2012 by Adora Wong

Doraemon, as most people reading this blog will probably know, is the loveable robot cat hero of the popular manga/anime series. Sparking the imaginations of children since 1969, the popular cartoon character has been featured in 1,344 stories and almost 2,000 TV anime episodes.

In the lore of the series, Doraemon is born on Sept. 3, 2112, and sent back to the present with an inexhaustible pocketful of tricks and tools from the future to keep Nobita, his lazy and unlucky fourth grade co-star, out of trouble.

With  a video tribute that celebrates the blue earless cat’s “minus 100th birthday,” Google Japan seems to be suggesting that the corporate monolith can bring us closer to the future and Doraemon’s time-saving capabilities. Real-life versions of Doraemon’s “bamboo helicopter” and cloak of invisibility — or at least people’s best attempts at them — are only a Google search away.  Via Streetview, Google itself virtually whisks us around the world much like Doraemon’s “anywhere door.” These experiences are no longer just the stuff of cartoons, and the company has cleverly tapped into the popularity of the cat to show the parallels.

And with just the click of a magical hyperlink, you too can find out how the city of Kawasaki is celebrating the minus birthday of its most famous time traveler.

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