Posts Tagged ‘YouTube’

YouTubers in Japan with 100,000 fans and counting

Saturday, November 7th, 2015

As more and more people turn off the TV in favor of the Internet, YouTube Japan is recognizing some of its top celebrities who are drawing in millions of people to their videos.

The company threw a big celebration for more than 20 YouTubers living in Japan who each have over 100,000 subscribers. The channels range from expats explaining Japanese culture to girls giving out makeup advice. Here are some of the channels honored at YouTube’s event.

1. Bilingual Chika’s fun and informational videos aim to help Japanese people learn English and to help everyone else to understand Japan. Her videos range from simply explaining grammar points all the way to reproducing English fairy tales.

2. Chihiro shares her beauty tips with the world with monthly favorites and test trials of 100 yen store makeup — Chihiro reviews it all. Scattered within these reviews are also a number of vlogs about her life.

3. Daichi Beatboxers name pretty much says it all: Daichi Beatboxer is a beatboxer named Daichi. His channel consists of performances, experimental content and collaboration videos with artists such as Hikakin.

4. Einshine’s channel has one primary theme: anime. Whether it be in his videos about gaming, vlogging or animation, the topic of anime almost always seems to make an appearance.  

5. Kobasolo is a musician, producer and charismatic goofball. Showing off his talent in full blown music videos or covers, Kobasolo’s musical skills really shine through.

6. Kumamiki’s channel is a collage of different do-it-yourself and do-yourself-up videos. In addition to her beauty and makeup tutorials, Kumamiki also vlogs and tries out a variety of food.

7. Melodee Morita is a TV reporter and director who has made her way to YouTube. On top of her travel videos, her videos feature tips on how to act, eat and exercise to maintain a healthy lifestyle.

8. Rachel & Jun are more than just a friends. This married couple shows a unique perspective on living in Japan as both a foreigner and native to the country. Whether filming together or alone, their videos tend to revolve around topics relating to Japan.

9. SekineRisa’s channel is a guide for all things glamorous. Her videos include travel, shopping hauls, makeup tutorials or a combination of the three, and Risa does it all in style.

10. Sharla in Japan is almost like an Internet tour guide for all those looking to visit or learn more about Japan. When she’s visiting theme cafes or discussing Japanese fashion, Sharla always seems to do it with a smile on her face.

11. Takutaku is a gamer with a focus on horror games. His take on games such as “Hide and Seek and “Entity helps make the games feel a little less terrifying.

12. Dekakin runs channel where, whether combining nine hair products into one or drinking cold water in a bathtub full of ice, his humorous personality is the star.

13. Haiji’s channel is a collection of food vlogs that are sure to make your mouth water. When he’s enjoying cheap sushi or ordering two large bento at once, viewers might feel a mix of hunger and jealousy.

14. Miki Pon provides makeup and hair tutorials for every season and every cost. Those who love her style can mimic it in the real world with her product collections.

15. Suzukawa Ayako is a family-oriented mother who loves her kids and cars. Her videos range all the way from visiting museums with her children to assembling models of toy trains.

So there you have some of the top vloggers in Japan. While they may not be household names just yet, their dedicated group of fans are probably refreshing their channels right now hoping for a new video.

Warning: This viral video of high school girls might make you blush

Wednesday, October 21st, 2015

Cosmetic company Shiseido has recently uploaded a YouTube video that is blowing viewers’ minds with a bona fide twist.

In the promo video, titled “High School Girl? — The Makeup Secrets of High School Girls,” the camera weaves through a classroom full of drop-dead cute young women who pout and wink like true pop idols. But everything is not as it seems.

The camera zooms in on the page of a book that one girl is reading. The small text reads “Did you notice the boys in this classroom?” As the camera backs out of the room, the viewer realizes that — SPOILER ALERT — they’re all dudes.

The big gender-flipping reveal highlights the transformative properties of Shiseido’s makeup, which give you the tools to be whatever you want to be (granted, having veteran hair & makeup artists helps).

Whether this invokes deeper commentary on herbivore men or gender fluidity or whatever, the bottom line is Shiseido has struck viral-video gold.

[This behind-the-scenes video shows how the makeup specialists pulled it off.]

Load up YouTube because it’s morphin’ time!

Tuesday, June 9th, 2015

Summon your Megazord because the Power Rangers are heading to YouTube — and it’s all in Japanese.


The Rangers are back.

Mighty Morphin’ Power Rangers” was a hit children’s show back in the ‘90s that featured campy acting, ridiculous monsters and possibly the best theme song of all time. It was actually based on the long-running “Super Sentai” TV series in Japan, with the Western version featuring American actors mixed with action sequences from Japan.

Toei is now celebrating “Kyoryu Sentai Zyuranger,” the season that was adapted into “Power Rangers,” by releasing episodes of the Japanese show online every Sunday. Beginning this June, Toei will post two episodes on its YouTube channel that is dedicated to its “special effects” action shows.

Viewers who grew up with the “Power Rangers” will finally have the chance to see the Japanese counterpart of their favorite show — and there are a lot of differences. For example, in the Japanese show, the Pink and Green Rangers never dated; the Red and Green Rangers were actually brothers; and the Yellow Ranger was a dude!

Oh, and another minor plot change. The Rangers weren’t simply “teenagers with attitude” navigating high school but instead ancient tribal warriors that once co-existed with dinosaurs.

YouTube’s #DearMe campaign looks back to look forward

Thursday, March 5th, 2015

With International Women’s Day right around the corner, YouTube launched its #DearMe campaign, encouraging women to reflect on their past and post video messages with advice to their younger selves. The project became the No. 1 trending topic on Twitter within an hour after its launch.

YouTube recruited a range of women from a variety of countries, backgrounds and professions, including blogger Grace Helbig, actress Felicia Day and the band Pentatonix. The selection also included many women living in Japan. Here are a few of the #DearMe videos highlighted by YouTube.

Bilingirl — YouTuber

Subscribers:  383,324

“As I lived each day of my life, trying new things and gaining new experiences, I discovered that there was more to me than just small eyes and a flat face. I learned that confidence comes from my accomplishments and not my appearances.”

“The best make-up is a girl’s smile, so don’t forget to smile!”

Rin Rin Doll — model, blogger, TV personality

Subscribers: 5,570

“Your achievements aren’t defined by other people. Wear what you want to wear. Don’t be afraid to make mistakes. Don’t be afraid of obstacles coming your way — you’re going to be OK. You’re strong, and I believe in you.”

CONTINUE READING about YouTube's #DearMe campaign →

Rewinding some of Japan’s top YouTubers

Monday, December 22nd, 2014

At the end of 2014, YouTube took a look back at some of the fun, freaky and unforgettable videos that went viral over the past year. Titled “YouTube Rewind,” the official retrospective (which has 50 million views) gave special recognition to dozens of online personalities, including Kid President and Jenna Marbles, who YouTube decided were the top of class in 2014.

Japan was well represented with 14 YouTubers joining the global ranks. Their talent ranges from makeup tutorials and video game walkthroughs to clever pranks and English lessons. Without much further ado, here are the top YouTubers from featured in Rewind 2014:

1. Aichi Ono (7,000+ subscribers)

  • Aichi Ono, aka Spinboy, has a pretty thick skull. He is a performer that does dances and tricks while spinning on his head. He also gives behind-the-scenes looks at breakdancing practices.

2. Bilingirl (300,000+)

3. Hajime (900,000+)

4. Hikakin (1,475,000+)

  • Human beatboxer Hikakin has drummed up more 300,000,000 views on YouTube. He usually makes beatbox covers of hit songs including Disney’s “Let It Go” and even collaborates with pop stars like Ariana Grande.

CONTINUE READING about popular YouTubers in Japan

J-blip: Youtube Space Tokyo

Friday, February 15th, 2013

Calling all J-vloggers! YouTube Space is coming to Tokyo. YouTube Space is a facility made by YouTube to help people make better videos for their YouTube channels. The facility offers users a chance to learn video production on high-end professional equipment. YouTube Spaces opened last year in Los Angeles and London. The Tokyo studio facility will be located in the Roppongi Hills complex, where Google has its high-altitude Tokyo digs. One of the several studios has a sweeping view of the Tokyo skyline.

Did we say “all” vloggers? Not so fast. It looks like the Space will be open to YouTube partners, and only those who make it through the selection process, which begins April 1, according to TechCrunch. But make the cut and you get access to a production stage, recording studio and control room, not to mention a green-screen room for special effects. Hand-held equipment will be available for check-out, too. Good luck!


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    Summon your Megazord because the Power Rangers are heading to YouTube — and it’s all in Japanese. “Mighty Morphin’ Power Rangers” was a hit children’s show back in the ‘90s that featured campy acting, ridiculous monsters and possibly the best theme song of all time. It was actually based on the long-running “Super Sentai” TV […]