Posts Tagged ‘au’

April Fool’s in Japan — the joke’s on you

Monday, April 1st, 2013

April Fool’s Day doesn’t have very deep roots in Japanese culture, but obviously branding creatives and open-minded corporations are seeing the potential benefits of making potential customers laugh. Rather than pulling a fast one, these pranks put their silliness up-front and center.

Ika

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Never runs out of batteries, glows in the dark and easy to handle.

Introducing the iKA Organic Ebook from publisher Kodansha. Drawing its power from the squid’s natural bioenergy, there’s no need to recharge the batteries. The iKA’s long tentacles serve as a handy neck-strap, it glows in the dark and has endless supply of ink. The iKA is provided via a subscription service, which delivers a fresh squid each week (note:  size and weight may vary). You get the added bonus of being able to cook and eat the old one (special squid dish recipe available to early buyers!). How’s that for eco-friendly technology?

Domino's can pizza

Don’t you hate how unwieldy pizzas can be? Dominos’s new canned pizza is not only compact, it’s long-lasting, so you can stock up your bomb shelter and never go without a slice!

giant squid

Need something with a bit more substance? How about Hanamaru Udon‘s giant squid, caught daily by harpoon fishing and fried up as tempura, from  That will be ¥87,000, please.

Silky

Taking aim at Line, the runaway hit app of the past year, search site Goo offers Silky, the old favorite for free and simple communication. And you can send silly stamps too!  And  yes, it’s biodegradable tech, too?

Forcebook

We have to give full props to Eiga.com, a movie info site, for its execution of Yoda’s account on Forcebook. They got every detail right … from George Lucas friending J.J. Abrams to  Anakin Skywalker changing his account name to Darth Vader to R2D2 denial of Jar Jar Bink’s friend request. One ad shows has Imperial Storm Troopers raising funds to rebuild Death Star. May the forceful guffaw go with you.

By the way, did you spot this one in The Japan Times. I mean we highly admire professor Mogura Tataki’s mission to eliminate society’s bias against lefties but  something tells us we’re being pawned.

 (Research by Shinjin Ono and Kazuhiro Kobayashi)

Glasses-free 3D bursting into focus soon

Friday, December 17th, 2010

Exciting things are happening in the world of 3D entertainment over the next few months as a range of glasses-free 3D products hit big and small screens.

Toshiba's Regza 12 GL1 Series

Coming first in the race to release a 3D glasses-free screen was DoCoMo, with their LYNX 3D SH-03C Android handset, released for sale on Dec. 3. Manufactured by Sharp, the 3.8-inch touchscreen has a 400 x 800 pixel resolution screen that is capable of displaying 3D images that can be seen without glasses. But SoftBank are not far behind. They’ll also be introducing a Sharp Android phone to the market: the Galapagos 003SH which will be on sale from Dec. 17. In terms of content, though, SoftBank, who’ll be offering a range of 3D games like Taiko Drum Master and Biohazard, seem to have got the edge on DoCoMo.

Those unwilling to trade away their iPhones for a 3D-capable handset need not despair: a neat little device called the Palm Top Theatre, clips onto your phone and transforms 2D images into 3D, again without the need for special specs.

TVs are not far behind cell phones, and as we went to post, Toshiba were scrambling to release their glasses-free Regza GL1 Series 3D TV this month. A call to their PR office revealed that they’re still planning to release the technology within the promised deadline. This is bad news for other 3D TV manufacturers, making their efforts look dated before they’ve even had a chance to get going.

The advent of Toshiba’s glasses-free TV comes just in time for the launch of Japan’s first-ever custom-made 3D TV drama. Made in collaboration with Fuji and Sony, “Tokyo Control“ is a drama about air-traffic control. The program will be on air from 19 Jan.

Game lovers, of course, are all eagerly awaiting the release of Nintendo’s 3DS which, according to 3DS Buzz, goes on sale in Japan on Feb. 27. One of the games available to play in 3D will be Konami’s notorious “Love Plus” dating game (shown above). Passionate players will be able to, um, fondle their virtual girlfriends with their fingers instead of poking them with their plastic styluses.

Summer cell phones: which will make the biggest splash?

Tuesday, May 25th, 2010

Will KDDI's IS01 Android smartphone be able to outperform the iPhone this summer?

Will KDDI’s IS01 Android smartphone be able to outperform the iPhone this summer?

SoftBank, DoCoMo and KDDI are all hoping that their new lineup of cell phone models are going to make a big splash on the market when they’re released this summer. On one count at least, that will be true for almost all models, as waterproof was the dominant feature in this season’s phones.

But being able to cut it poolside wasn’t the biggest issue. What had keitai-watchers buzzing was whether DoCoMo and KDDI would to outshine SoftBank in the smartphone arena. SoftBank currently sell the iPhone, which has quickly become the nation’s favorite smartphone. Given the exclusivity of Softbank’s agreement with Apple, Docomo and KDDI naturally had to come up with rival devices to knock the sheen of Apple’s best selling gadget. To that end, last week both carriers announced new phones that will run on the Android OS. Among them were more interface options. For example, KDDI’s  IS01 smartphone offers both a qwerty keyboard and a touch display; same goes for Docomo’s Sharp LYNX SH-10B.

But SoftBank still seems to continue to be one step ahead, in terms of innovation. Many of the new cell phones in the SoftBank stable are Twitter-friendly, straight out of the box, thanks to either an app or widget. After the U.S., Japan has the highest number of Tweet traffic in the world, with the Japanese making up 15 percent of the globe’s Tweets, so it’s easy to see how this function might be popular.

SoftBank also showed itself to be ahead of the curve by introducing a pet monitoring device called Mimamori which can be controlled by the user’s cell phone. This very groovy looking digital camera is equipped with a motion sensor that allows it to track a pet’s movements while in the home and relay shots of that pet to the user’s mobile. The camera can also be remotely controlled in real time by users who want to check up on their pets while they are out of the house.

While Softbank pulled ahead with novelties such as these, DoCoMo really came up trumps in the style stakes by offering brand-designed phones for their Style Series, including models designed by popular brands Francfranc and Marimekko. Expect to see these stylish numbers dangling from the handbags of Shibuya and Ginza this summer.

As we already mentioned, the majority of phones were waterproofed this season. Will solar charging be the next big thing in the fall collections?  If so, both KDDI and SoftBank are already out of the gate. SoftBank’s Solar Hybrid 936SH developed by Sharp offers two hours of standby display or one minute call time for a 10-minute charge. KDDI also offers a Sharp model with their Solar Phone SH007 and also claims that a 10-minute solar charge is enough for a one-minute phone call.

As temperatures soar and these new phones hit the streets, the battle to knock the iPhone off its top spot is set to intensify.

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