Comments on: Japan Inc. testing the Twitter waters

By: John Pohlhaus

John Pohlhaus — Thu, 25 Mar 2010 09:57:17 +0000

Twitter is a part of the American Marketing landscape and has proven it is not a fad. It is used by members of the House of Representatives, The Senate, and the White House, all sports celebrities, movie stars, TV shows, and major corporations use Twitter to convey news marketing messages to interested parties instantly.

Japan as a cell phone culture could benefit from using Twitter more but it is inevitable it will be part of your culture as people and organizations that the Japanese people are interested in can follow the media messages from people sending out Tweets or messages to their fans.

By: Harold Klafehn

Harold Klafehn — Tue, 16 Mar 2010 12:39:33 +0000

Honestly, I do not see the value of twitter. I read one market research statement that says nearly half of all tweets was “pointless babble.” Only 9% had “pass-along value.” Maybe only 4% was “news.” Okay, I’m a senior citizen, but I get Instant Messaging. I get MySpace, FaceBook and Friendster. Heck, I even get an unintentional rap song, should the beat and melody are just right. But this SMS for the net seems a tiny bit too thinly clever — a bit too much fad and flash in the pan, for my tastes. Maybe there’s a Zen side to this. Any person care to Enlighten me?

By: takaaki

takaaki — Fri, 12 Mar 2010 02:00:28 +0000

Perhaps it might not be appropriate to say “users” or “people” as Twitter is becoming more like emails. One person can have multiple accounts. Some accounts are completely automated (i.e., they work as bots). As well, organizations like companies could have more than one accounts.

While I think Twitter and emails are essentially different, there are some resemblance between them.

President (Shacho) blog and CEO tweets. Email marketing and Twitter marketing. Newsletters and massive Twitter DMs.

As is the case with Japanese blogs, most people use Twitter without declaring his or her real name.

Twitter is definitely something new. But it seems to me that we are possibly repeating the history.