From horsemeat-flavored ice cream to tomato-flavored chocolate, the Japanese have amazed the world with their appetite for weird and wonderful confectionery. Frozen soup on a stick is the latest novelty product to hit the jackpot in Japan’s convenience stores. According to Rocket News, within just three days of being released on Sept. 4, stocks of Gari Gari Kun Rich Corn Soup Flavor popsicles have completely sold out, forcing the company to announce that sales will be suspended for a short while. J-Cast points out that there was a huge amount of pre-launch buzz on the web by consumers eager to find out what this new frozen treat might taste like. Twitter has been abuzz with positive reviews like, “It’s surprisingly tasty.” Not convinced? We can’t guarantee that it’s delicious, but the video above proves that at the very least, it’s inspiring some creativity.
Doraemon, as most people reading this blog will probably know, is the loveable robot cat hero of the popular manga/anime series. Sparking the imaginations of children since 1969, the popular cartoon character has been featured in 1,344 stories and almost 2,000 TV anime episodes.
With a video tribute that celebrates the blue earless cat’s “minus 100th birthday,” Google Japan seems to be suggesting that the corporate monolith can bring us closer to the future and Doraemon’s time-saving capabilities. Real-life versions of Doraemon’s “bamboo helicopter” and cloak of invisibility — or at least people’s best attempts at them — are only a Google search away. Via Streetview, Google itself virtually whisks us around the world much like Doraemon’s “anywhere door.” These experiences are no longer just the stuff of cartoons, and the company has cleverly tapped into the popularity of the cat to show the parallels.
And with just the click of a magical hyperlink, you too can find out how the city of Kawasaki is celebrating the minus birthday of its most famous time traveler.
When the fastest-growing social-networking service in the world puts out a game that looks like a mash-up of Angry Birds, Bejeweled and Tetris, you might guess the game would do pretty well. Throw in a free sticker with your download, and you’ve got an instant hit. The acquisition of Korean game Birzzle looks like the first step in Line’s strategy to expand its properties beyond internet calling and messaging. Line has been downloaded over 42 million times in the last year, mostly in Asia.
Website Tech in Asia reports that Line Birzzle has blasted to No. 1 on app store charts in Japan, Hong Kong, Taiwan, Malaysia, Indonesia, Thailand and Macau. It is available for download on Android and iOS operating systems.
Are you one of the Ghibli fans waiting anxiously for “Ni No kuni: Wrath of the White Witch?” It’s a PS3 exclusive video game released in Japan last November and scheduled for a Western release in January 2013. A collaboration between anime film makers Studio Ghibli and the creators of “Dragon Quest V,” the game has Ghibli’s fingerprints all over the charming animation. The Western version will be published by Namco Bandai Games and will include both English and Japanese voice tracks. The best news? A Namco representative told Digital Trends, “The Western release of ‘Ni no Kuni: Wrath of the White Witch’ will include all the content found in the newly announced ‘Ni no Kuni: All-in-One Edition for Japan.’ ”
The story follows a boy named Oliver who, saddened by the death of his mother, is visited by a fairy named Drippy who tells him how to bring her back to life. The creature speaks of another world existing within our own, and says that every being on earth has a soul twin in the other dimension. Are the Japanese and English versions each other’s soul twins, then? Check out the trailer and decide for yourself.
Here are the latest Pulsations, links to fresh stories and visuals about Japan, shout-outs to fellow bloggers, and highly clickable stuff that we think you might enjoy.
In no particular order, they are . . .
City of Kitakyushu Starts Test of Tidal Power Generation (from JapanFS): Solar power is so last decade. Check out how the city of Kitakyushu is looking to harvest the power of the moon by generating electricity from the tides.
Political kabuki in Japan (From Ampontan): Observers who toss around the term “political kabuki” are usually way off base, Ampontan says. However, he explains why the Osaka political maneuvering around the restart of the Oi reactors is indeed a drama worthy of the name.
Making sense of dollers (From Tokyo Scum Brigade): Everything you wanted to know but were afraid to ask about dressing up like a giant, silent, perpetually grinning anime doll. Did we say “afraid?” Maybe “terrified” is the word.
Are Japanese Moe Otaku Right-Wing? (from Neojapanisme): Passionate about anime? Check. Teen idols? Check. Right-wing politics? Ch . . . wait, what? It may be surprising, but those are some of the most common topics on Alfalfa Mosaic, a popular blog and 2ch aggregator. Is this is the start of an otaku political movement?
Simplifying Chopstick Etiquette (from Spoon & Tamago): You know that awkward moment when you’re using chopsticks and aren’t quite sure where to place them after a bite? Fear no more, because designers Takeshi Hamana and Yuya Iwagaki plan to teach proper dinner etiquette with their new chopstick packaging. (Disclaimer: Basic origami skills required!)
Here are the latest Pulsations, links to fresh stories and visuals about Japan, shout-outs to fellow bloggers, and highly clickable stuff that we think you might enjoy.
In no particular order, they are . . .
Hashimoto Toru (from Ampotan): Toru Hashimoto, mayor of Osaka, is locked in a battle with the central government over nuclear power. This looong read — in six parts — tracks the background and political ambitions of Hashimoto and his party One Osaka.
The Ultimate Guide to Reading Food Labels in Japan (from Surviving in Japan): Japanese supermarkets can be a confusing place for the allergy-prone, calorie counters and anyone curious about what they put in their mouths. This detailed guide takes some of the mystery out of grocery shopping.
Japan, Land of the Rising Meth (from Tofugu): Crystal meth makes you less hungry and more productive (for a short while, anyway) … and —surprise, surprise — it was made in Japan. Tofugu looks at the history of the drug, from its invention and wide use among Japanese soldiers in World War II to its hallowed place in yakuza culture.
First Impressions — Polar Bear Cafe (from Isugoi): The young panda is forced to find work, but the polar bear would rather have a human working in his cafe. Confused? Who wouldn’t be .. but John Howard Marshall tries to figure out what on earth is going on in the popular animated sitcom “Polar Bear Cafe.”
YouTube Hanami Party 2012 (from Tokyo Jin): A frenzied look at the costumes, crowds, parties, lines, food, drinks and — oh yeah — flowers that made up a day of hanami in Tokyo’s Yoyogi park this past weekend. Kampai to that!
A long anime series of 24-26 episodes will typically change gears halfway through with brand new theme songs, a new story arc and a fresh set of characters. But this spring’s crop sees five titles buck this trend, in a move that has surprised the industry. Cyzo News reports that “Fate/Zero,” “Medaka Box,” “Kimi to Boku 2,” “Jormungand” and “Hirono no Kaera” all have lengthened story arcs and will be keeping the same theme tune throughout the season. This effectively slims down the merchandising package for the season. Sales of DVDs, singles and figurines make up a significant part of the earnings for anime shows, and the move is seen as a reflection of economic hard times in otaku industries.
Fate/Zero's non-increasing cast
The ostensible reason is that anime creators want more time to develop story lines, rather than being forced to come up with fresh ideas every three months (the time needed to air a set of 12-13 episodes). But the real reason may be that while merchandise sales are still strong, the numbers of hardcore fans willing to buy up an entire collection of CD, DVD, and character models is dwindling. The slimline package is a way of enticing fans to splurge on the full set of merchandise instead of picking and choosing.
Japan’s falling birth rate means that anime aimed at adults (broadcast late at night) has enjoyed huge popularity in recent years among those in their 20s to 30s. During the 1980s, as the number of children fell, the number of kidults hungry for sexier, gorier anime rose. In the latter part of the noughties the number of fans willing to purchase anime merchandise aimed at adults increased. However, unlike hadcore fans, they opt to purchase only the merchandise that appeals to them. In fact, otaku culture is no longer the preserve of the hardcore nerd. According to Sankei, a recent study by Yano Research Institute showed that one in four Japanese identified themselves as otaku.
Dentsu advertising agency now considers the market so significant that they will be setting up a branch dedicated to studying otaku spending habits. Nevertheless, Cyzo’s article states that last year these otaku were spending less, so watch for the anime industry to keep looking for creative ways to keep the cash flow going.