Archive for the ‘New products/services’ Category

Tweet Beat: #真4, #ソクラテスの死, #キスの日

Thursday, May 30th, 2013

The Twitter Japan blog releases a list of top hashtags for each week. Tweet Beat investigates the buzz behind the hashtag. 

Demons and Samurai

“Shin Megami Tensei IV,” the first numbered title in the Shin Megami Tensei role-playing game series in 10 years, was released on May 23 in Japan. Between the anticipation of the release date, the build up of PR like the 10-minute gameplay video above and the tweets of fans buying and playing the game, it’s not surprising that the hashtags #真4 (“shin”) and #メガテン4 (“Megaten” is the series’s nickname among fans) would trend.

“Shin Megami Tensei” is known for its brutal difficulty. One player finds a humorous way to say he was annihilated in the tutorial. This time around, the characters are samurai from the Mikado Kingdom, but they still become stronger via the series hallmark of negotiating with demons for help. The game is due out in North America July 16.

“The Death of Socrates” as re-created by Japanese students

Jacques-Louis David painted “The Death of Socrates” in 1787. According to Plato in “The Apology of Socrates,” the great thinker was sentenced to death by poison for “act[ing] unjustly in corrupting the youth, and in not believing in those gods in whom the city believes, but in other strange divinities.” David’s work is said to be somewhat historically inaccurate, though it is nonetheless famous.

In fact, it’s so famous that some Japanese students decided to re-create it as a photo the other day. Once tweeted May 25, with the hashtag #ソクラテスの死 (“The Death of Socrates”) the image promptly blew up (on a popularity trajectory that had it beating out a tweet from kawaii idol Kyary Pamyu Pamyu by some metrics) as people expressed their interest in giving it a shot, wished they had enough real-life friends to be able to pull it off or just laughed.

Taking creative photos like this has been a popular hobby lately, it seems. You may remember Makankosappo but have you seen the “Attack on Titan” meme yet?

Kiss Day

May 23 is #キスの日 (Kiss Day). No, really! It commemorates the first time a kissing scene was shown in a movie in Japan, which, by the way, was the premiere of Yasushi Sasaki’s “Hatachi no Seishun” in 1946. People tweeted a lot of kissing pictures, whether of celebritiesDisney characters, dolls or their single selves. There is also plenty of fan art, even some featuring Harry Potter characters.

Tweet Beat: #이노래를듣고돌 #wizard #finalburning

Friday, May 17th, 2013

The Twitter Japan blog releases a list of top hashtags for each week. Tweet Beat investigates the buzz behind the hashtag. 

Fresh tunes from 2PM and B1A4

Aside from #ozzfest (aka #オズフェス) Japan 2013, which took place over the weekend at Makuhari Messe in Chiba featuring artists from Black Sabbath to Momoiro Clover Z, the other big music trends this week were all written in Hangul as K-pop fandom continues to flourish.

Korean boy band 2PM‘s music video for # 이노래를듣고돌 (“Come Back When You Hear This Song”), released on May 5, was followed by one for #하니뿐 (“A.D.T.O.Y.”) on the 11th. Both track are off their third album, “Grown,” which came out on the 13th.

2PM wasn’t the only Korean boy band trending last week. B1A4 (a name which distractingly resembles paper sizing lingo, but means “Be the one, all for one”) held a live streaming event on May 8 that got people talking about their just-released 4th mini album #이게무슨일이야 (“What’s Happening?”).

Sunday Morning on TV Asahi

Sunday morning TV trended as usual as fans of tokusatsu (“Kamen Rider”) #wizard and (“Juden Sentai”) #kyoruger  tweeted up a storm during #sht (“Super Hero Time”). Even though these shows are aimed at kids you can always expect a flurry of activity from adult fans when they are on. By the way, do you know the other two that bookend “Super Hero Time” to make up #nitiasa (short for “Sunday Morning Kids Time,”  the unofficial nickname of a two-hour programming block)? The current schedule includes (“Doki Doki”) #precure and #battlespirits (“Sword Eyes”).

Pro wrestler Kenta Kobashi retires

After a career spanning 26 years that included overcoming both injury and kidney cancer, pro wrestler Kenta Kobashi has retired. A commemorative fight#finalburning, took place at the Nippon Budokan in Tokyo on May 11, but you can bet it will trend again when the six-hour “complete” version with documentary footage added airs on May 26.

Interest in final resting places never dies

Thursday, April 4th, 2013

Can't afford prime real estate in Aoyama Cemetery? Have we go a deal for you.

Can’t afford prime real estate in Aoyama Cemetery? Have we got a deal for you.

With graveyards often located on the outskirts of cities, visiting the family grave to perform memorial services can be somewhat of a mission for busy families. But new businesses have now eased the burden for many with new “graveyards” built within office blocks conveniently located in cities. Nowadays these crypts can even be visited virtually by those who are physically unable or too busy to make the trip.

Syunkei-ji high-tech crypt offers virtual memorial services for busy relatives

Syunkei-ji high-tech crypt offers virtual memorial services for busy relatives

The high-tech graveyard business is growing, according to a recent article in the Yomiuri. Scheduled to open its doors in 2014, a six-story crypt just five minutes’ walk from Shinjuku Station will offer 7,000 spaces to store the ashes of loved ones. Built on prime real estate, the project indicates that it is potentially more profitable to rent out space in a building for “burial” slots rather than for offices or apartments. A similar crypt opened in 2009 in Machiya in Tokyo’s Arakawa Ward has now filled 70 per cent of its 3,400 capacity.

Two kinds of new-school cemeteries are now crowding the final resting place market. The first is the simple “coin locker” variety where remains are stored in a slender box that family members can visit. The second is more high tech. Activated with an electronic key card, a robotic arm retrieves the funereal urn of a loved one from a storage shelf and places it in a special booth. Relatives can perform memorial services in peace as photos of loved ones are displayed on the screen above them.

Burial slots in these buildings go for far less than a plot in a traditional cemetery and have the added convenience that family members can get to them easily and even fit in a spot of shopping or some lunch afterward. Those too busy to get there can take advantage of virtual memorial services offered by organizations like Syunkei-ji. When you log in to make your visit, a priest chants sutras as you pray for your relative from the comfort of your own home.

In a final resting place side-note, visiting old school graveyards has become a popular pastime for some Japanese, as has the  hobby of visiting the graves of celebrities. Enthusiasts trade info on the web , take guided tours offered by volunteers and consult books such as “Tour the Graves of Celebrities all over Japan.”

A team of volunteer guides at Zoshigaya Cemetery in Toshima Ward, Tokyo, show visitors the graves of famous people such as writers Natsume Soseki and Kafu Nagai. According to Asahi Shimbun, visitors come from as far away as Shizuoka. They’re not only interested in seeing the graves, but are also drawn to the peaceful environment of these old-fashioned graveyards.

April Fool’s in Japan — the joke’s on you

Monday, April 1st, 2013

April Fool’s Day doesn’t have very deep roots in Japanese culture, but obviously branding creatives and open-minded corporations are seeing the potential benefits of making potential customers laugh. Rather than pulling a fast one, these pranks put their silliness up-front and center.

Ika

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Never runs out of batteries, glows in the dark and easy to handle.

Introducing the iKA Organic Ebook from publisher Kodansha. Drawing its power from the squid’s natural bioenergy, there’s no need to recharge the batteries. The iKA’s long tentacles serve as a handy neck-strap, it glows in the dark and has endless supply of ink. The iKA is provided via a subscription service, which delivers a fresh squid each week (note:  size and weight may vary). You get the added bonus of being able to cook and eat the old one (special squid dish recipe available to early buyers!). How’s that for eco-friendly technology?

Domino's can pizza

Don’t you hate how unwieldy pizzas can be? Dominos’s new canned pizza is not only compact, it’s long-lasting, so you can stock up your bomb shelter and never go without a slice!

giant squid

Need something with a bit more substance? How about Hanamaru Udon‘s giant squid, caught daily by harpoon fishing and fried up as tempura, from  That will be ¥87,000, please.

Silky

Taking aim at Line, the runaway hit app of the past year, search site Goo offers Silky, the old favorite for free and simple communication. And you can send silly stamps too!  And  yes, it’s biodegradable tech, too?

Forcebook

We have to give full props to Eiga.com, a movie info site, for its execution of Yoda’s account on Forcebook. They got every detail right … from George Lucas friending J.J. Abrams to  Anakin Skywalker changing his account name to Darth Vader to R2D2 denial of Jar Jar Bink’s friend request. One ad shows has Imperial Storm Troopers raising funds to rebuild Death Star. May the forceful guffaw go with you.

By the way, did you spot this one in The Japan Times. I mean we highly admire professor Mogura Tataki’s mission to eliminate society’s bias against lefties but  something tells us we’re being pawned.

 (Research by Shinjin Ono and Kazuhiro Kobayashi)

Qusca: a good place to nap on the job

Friday, March 1st, 2013

 

A bed at Qusca "nap cafe." Photo by Rebecca Milner

A bed at Qusca “nap cafe.” Photo by Rebecca Milner

Qusca, Japan’s first “o-hirune cafe” – literally “nap cafe” – opened last December in Tokyo’s Akasaka neighborhood. The name speaks for itself: It’s a place to go for a quick rest. The area is a business district, and Qusca (which is for women only) is targeting businesswomen who work in the area.

In Japan, the word “cafe” has come to be synonymous with any sort of third space. Manga kissa (kissaten is the old Japanese word for coffee shop) are essentially places where people go to read manga (and, increasingly, to watch DVDs, play video games, sleep and even, if rumors are to be believed, have sex). Coffee is available, but incidental.

Qusca, too, has a coffee shop element: a space where customers can read magazines, charge their mobile phones, use the WiFi and have a cup of coffee, tea or juice. But its raison d’être is the nap room. Here, under dim lights, there are two single beds and four reclining chaises. Each is draped in netting – which sort of looks like a mosquito net – offering some privacy. There are lockers for valuables, a shelf of pillows and blankets, and a vanity table stocked with hair irons, hair spray, lotions and even cosmetics.

The vanity table at Qusca nap cafe. Photo by Rebecca Milner

The vanity table at Qusca nap cafe. Photo by Rebecca Milner

Japan is often portrayed as hyper-clean, almost sterile, but Qusca isn’t the only place where people can dip into shared cosmetics (there is sanitizer for the brushes). Cluxta, which is essentially a well-stocked powder room with an entrance fee in Ikebukuro station, has been running for several years now, and it also has a wide selection of shared makeup and hair-freshening supplies. Cluxta is a space for women in transition – a recognition that, for better or for worse, women wear many hats and would likely take advantage of a place to change those hats. Qusca seems to run on similar logic.

When I visited Qusca on a weekday around 5 p.m., I was the only customer. The receptionist told me that Qusca sees the most customers during the lunch hour, which makes sense: It’s the only sanctioned free time in a traditional office structure. However, with more research supporting spurts of productivity interspersed with periods of rest, encouraging employees to take advantage of such sleeping spaces might be a good idea.

In college, my friends and I used to fantasize about a place like Qusca. We’d drive from campus to the nearest city, about 45 minutes away, to go shopping or to a museum and then stay through the evening until the early morning, eating, drinking and dancing. But to have a space in the interim to rest, and to put on the sort of eye makeup that looks ridiculous in daylight, would have been ideal.

Qusca costs ¥150 for 10 minutes. This sounds awfully cheap until it isn’t, though the price includes all the coffee and juice you can drink. At 30 minutes it equals the price of something elaborate from Starbucks. At two hours, you’d get more value out of visiting a public sauna, which, in addition to having a resting area, also has hot baths and saunas. Still, the hour I spent at Qusca left me relaxed and refreshed and I would visit again. I’d love to see nap cafes go ubiquitous, like Starbucks. Because how many times have you bought a cup of coffee when all you really wanted was to get off your feet and use the bathroom?

Sure, you can catch some sleep on the subway – certainly many people do – but Qusca is betting, like Cluxta and Ippuku, the “smoking cafe,” that people would pay a little extra to sleep, put on makeup or have a cigarette in a more congenial setting, which puts an interesting spin on the concept of small luxuries.

J-blip: Youtube Space Tokyo

Friday, February 15th, 2013

Calling all J-vloggers! YouTube Space is coming to Tokyo. YouTube Space is a facility made by YouTube to help people make better videos for their YouTube channels. The facility offers users a chance to learn video production on high-end professional equipment. YouTube Spaces opened last year in Los Angeles and London. The Tokyo studio facility will be located in the Roppongi Hills complex, where Google has its high-altitude Tokyo digs. One of the several studios has a sweeping view of the Tokyo skyline.

Did we say “all” vloggers? Not so fast. It looks like the Space will be open to YouTube partners, and only those who make it through the selection process, which begins April 1, according to TechCrunch. But make the cut and you get access to a production stage, recording studio and control room, not to mention a green-screen room for special effects. Hand-held equipment will be available for check-out, too. Good luck!

J-blip: Face Chocolates

Thursday, February 14th, 2013

Workshop to make chocolate doppelgangers, using a 3D scanner and printer, at FabCafe. Photo courtesy of FabCafe

Does it look like me? Workshop to make chocolate doppelgangers at FabCafe. Photo courtesy of FabCafe

Valentine’s Day is big business in Japan. We’ve seen a lot of confectionery one-upmanship, but nothing quite like FabCafe’s jibunsei chocolates (self-styled chocolates).

A chocolate replica of your own face might look more kimoi (creepy) than oishii (delicious), but for the 15 people who participated in a two-day workshop the week before Valentine’s Day, the draw was the experience: getting to test out the 3D scanner and printer used to make the silicon molds. The workshop cost ¥6000, or about twice as much as an overpriced box of Godiva. To see more pictures of the process click on the gallery below.

FabCafe, a café-cum-workspace (with a laser cutter you can rent by the hour—or use to burn your own Valentine’s designs into macarons), is run by Loftwork, an “innovation consultancy;” it is also downstairs from 3D printer showroom Cube. “We were brainstorming together about how the 3D-printing technology could appeal to consumers, when we hit on the idea of Valentine’s Day chocolates,” explained Loftwork PR rep Kazue Nakata.

In Japan, Valentine’s Day is for women to give chocolate to men; men return the favor on White Day, March 14. FabCafe is planning similar workshops for men in March. They haven’t officially announced it yet, but keep your calendar open if you’ve always wondered what you or your man would look like as a Gummi Bear.

Check out FabCafe’s own report of the event (in Japanese) and more great photos here.

J-Blip: Mini kotatsu a cozy spot for singles

Sunday, February 3rd, 2013

Warmth for one

The humble domestic kotatsu is enjoying something of a revival since the disaster at Fukushima made the nation painfully aware of the need to conserve energy. The device is a table with a heating element underneath and a warm blanket draped over it keep one’s legs nice and toasty; without using up excess energy, the kotatsu has been keeping families huddled together in the winter months since its charcoal forerunner first warmed feet in the 14th century.

But what about those living alone, who want to bring down their electric bill but might not have room for a large kotatsu table?

Enter the mini kotatsu heater from Yamazen. On sale from September last year, Tokyo Walker reports that 18,000 of these tiny heated tables have already been sold. A wooden cage around the heating element protects the skin from nasty burns and a large blanket means that you can stretch out on the floor while enjoying the heat it kicks out. The device is also portable and can be placed under a desk to keep feet toasty while browsing the web. If you’re interested in buying one, Rakuten has them in stock for 5,580 yen.

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