Bandai and KitKat let patrons get personal

September 25th, 2009 by Felicity Hughes

chocollabo [Desktop Resolution]Bandai have just released a new customizable bendy doll on the toy market. Costing only ¥500 the doll kit contains special stickers on which you can print the faces and bodies of yourself, your family, friends or enemies. The idea is that once you stick the image onto the doll’s body you can enjoy playing with miniature versions of the people in your life. Perhaps you place them in cute poses on your desk, or alternatively torture your modern voodoo doll with pins and a cigarette lighter, though sadly the press release makes no claims for the magical properties of the life-like figurines.

If you find the idea of having your own customized doll a little creepy, perhaps a box of KitKat displaying a mug shot of your nearest and dearest is a little easier to digest. This month KitKat launched their Chocollabo Web site, which allows fans of the chocolate to upload pictures onto a KitKat box and decorate them with personalized messages and a variety of cute icons. The concept is taken from the popular Print Club photo booths, where you can draw all manner of sparkly stuff over your own photo. More recently it has also been seen in Docomo’s Deco Mail cell phone service that allows you to transform a mundane text message into a gaudy work of art. Costing ¥2,100 for a box of 10, the chocs would make a good gift for a birthday or graduation.

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